Press Releases

Welcome to our press page. Here you'll find updated news on our company and information on our latest releases.

Press Inquiries

For press inquiries, please contact rachel@mykydra.com.

05 MAY 2022

KYDRA RAISES FUNDS FOR CHILDREN WITH CHRONIC ILLNESSES AT CLUB RAINBOW (SINGAPORE)

KYDRA RAISES FUNDS FOR CHILDREN WITH CHRONIC ILLNESSES AT CLUB RAINBOW (SINGAPORE)

Kydra marks its fifth-year milestone as a local start-up with a limited edition Kydra for Club Rainbow: FUN-raiser Kit, designed to raise funds and public awareness for the children and their families of Club Rainbow (Singapore) (CRS). 100% of profits from the sale of the FUN-raiser Kits will be donated to CRS. As Kydra grows to become the local fitness brand to watch, so has the brand’s commitment to take positive action through service in a fun, healthy and meaningful way. In collaboration with CRS, the concerted effort formed the creative space for both its talented 16-year-old beneficiary, Sage Tan, and the Kydra team to support the cause.

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21 APRIL 2022

KYDRA LAUNCHES NEW FEMALE COLLECTION, EXPLORE EVERYDAY ESSENTIALS, FOR ALL-DAY COMFORT

KYDRA LAUNCHES NEW FEMALE COLLECTION, EXPLORE EVERYDAY ESSENTIALS, FOR ALL-DAY COMFORT

Kydra launches Explore Everyday Essentials, a new collection of everyday essentials that embodies the growing demand for staple and multifunctional pieces. This collection is created to marry comfort and functionality while bolstering confidence as you go from the lounge to the gym and streets. Expect a fresh blend of the new and the improved with this collection. Level up with updated crowd-favourites the Kyro 4” Pocket Shorts II, in a simplified design to minimise distractions, and the 7/8 Kyro Leggings, now flanked by side pockets to keep all things essential close! 

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1 MARCH 2022

KYDRA CELEBRATES 5 YEAR MILESTONE WITH A MONTH-LONG CELEBRATION

KYDRA CELEBRATES 5 YEAR MILESTONE WITH A MONTH-LONG CELEBRATION

Homegrown activewear label Kydra celebrates its fifth year anniversary of revolutionising the local fitness landscape with comfortable, stylish and functional clothes, suitable for both the gym and streets. Established in 2017 by two university friends during a gym session, leveraged on the rising popularity of athleisure and has since grown to amass huge fan bases across the region as the leading go-to local activewear brand loved by many.

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10 FEBRUARY 2022

KYDRA LAUNCHES FIRST SWEAT COLLECTION OF 2022, DARE TO EXPLORE WITH KYDRA

KYDRA LAUNCHES FIRST SWEAT COLLECTION OF 2022, DARE TO EXPLORE WITH KYDRA

Kydra launches Dare to Explore with Kydra, a new collection designed to challenge urban athletes to explore their individual styles and personalities while pursuing an active lifestyle. Featuring 15 new eye-popping colours like bubblegum, lime, arctic and neon pink, this new collection is set to be a fun start to the new year and a refreshing response to the challenges the world faced in the two pandemic years before.

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