The KYDRA Club
Dress to De-stress: The Secret to “Dressing Happy”
Society often judges us by how we dress. Ever heard the phrases "dress for success" or "clothes maketh the man"? But there's another way to look at this: Dressing a certain way affects how you act and feel.
Enter “dopamine dressing,” a concept that has been around for over a decade. It rests on the belief that wearing specific colours can affect your mood and make you happy.
This concept is especially true when wearing items that mean something: A jacket worn for a big presentation or even a dress worn on a great date. Our minds associate these items with emotions from those moments and release happy feelings that affect our mood in the present.
Similarly, research has also shown that specific colours have psychological connections. It shouldn't come as a surprise that donning favourite iconic pieces in distinct hues can increase that dopamine-rich feeling of joy!
Here's a challenge - for seven days, we encourage you to wear one accent colour at a time every day of the week. Mix and match some of your staples from your wardrobe with some new pieces from the Kydra collection to find that perfect mood-amplifying combination.
In celebration of our 5th Anniversary, we've picked out some of our favourites for you from our catalogue! And while there is no one definitive guide to what each colour means, we've chosen the most popular hues as well as some neutrals to round off.
Monday | Red: Passion and Attraction
Start the week strong with a burst of red, which is usually related to emotions like passion. The pop of colour attracts the eye of the beholder and evokes a sense of power.
Already have a favourite sports top that makes you feel extra fierce? Pair it with Kora Pocket Leggings in Royale for all high-intensity activities. Two side pockets make running outdoors effortless.
We aren't leaving the guys out of the Kydra Squad! Take to the streets in Redwood with the Resurge Muscle Tee II. Its streamlined fit and peached finishing showcase your physique, whether you're on the courts or just hanging out.
Tuesday | Orange: Playfulness and Excitement
It's called "sunny orange" for a reason! This bright shade brings smiles to faces and evokes a feeling of enjoyment.
Bring fun into your fitness routine with a splash of Tangerine with the Nova Midline Bra. The stylish strappy back adds another eye-catching detail.
Not quite ready for something too vibrant? Try the Cross Back Tee in Almond instead. The shade is more subdued but just as eye-catching and can be paired with your favourite pair of jeans for a laidback look that doesn't scrimp on style.
Wednesday | Yellow: Joy and Friendliness
Beat the midweek slump with a colour most associated with positivity and warmth.
The yummy yellow Yuzu Ava Bra might be simple but packs a stylish punch. This sports bra is excellent for all moderate to high impact activities.
With its peekaboo back and cropped-just-right length, the Coraline Crop Top in a buttery shade of Cream is sure to be a wardrobe staple that can be worn for many different occasions. Definitely, something that will make you smile.
Thursday | Green: Stability and Balance
Nature comes to mind when we think of green. Likewise, being surrounded by the outdoors gives people a sense of balance and harmony.
Gents looking for a comfortable tee that can take them from work-from-home to workout should try on the Interval Logo Tee in Olive. Its relaxed fit is built for comfort and breathability.
Speaking of comfort, you'll fall in love with the buttery soft handfeel the Komi fabric has to offer. Slip into a pair of Komi Leggings in Applemint to bring a sense of balance and zen into your evening wind-down yoga sessions.
Friday | Blue: Serenity and Calmness
The end-of-the-week rush can stress out even the most zen person. Bring in some blues to chase away the blues and give you a feeling of serenity right before the weekend.
What better way to keep your cool than to wear an icy blue shade of Glacier? Depending on your mood, the Savannah Tank has a slit in the back that you can leave open or tie back.
The soothing blue hue of our Sierra Kyro Midline Bra is so popular that we've restocked it by popular demand. The colour evokes peace as you centre yourself during a vinyasa flow or sweat it out at a HIIT session.
Saturday | Purple: Elegance and Luxury
The spectrum of shades of purple has often brought to mind royalty and importance. Wearing purple can even inspire you to achieve and do more. Take that inspiration into your weekend, whether it's a workout or a night out.
You know those lucky weekend pants you love to wear for a girls' night out? Wear them with this Core Longline Bra in a soft, wearable Taro shade. The high neckline top might seem conservative, but the low crisscross back detail gives your outfit that extra oomph.
The Bolt 4" Line Shorts are perfect for hikes and running for the lads whose weekends are meant for enjoying the outdoors. Add a little colour and opt for our classic running shorts for men in Deep Purple. Cut to give lots of room for glutes and thighs; it also features five pockets and concealed Kyro Lite tights for added support.
Sunday | Pink: Femininity and Youth
Gender norms aside, pink is irrefutably a colour commonly associated with femininity. You might be someone who loves their dark coloured gear regardless of the season. Challenge yourself to step out of your comfort zone with this one!
Think pink and bring out your softer side with the Lexi Longline Bra, our classic Lexi model in Longline style. The v-shaped neckline and cross back detail in a soft Ash Mauve will make you feel both sexy and sweet at the same time. These bras can also pair with jeans for a casual sporty-chic look, as with all our longline styles.
Double down and feed that confidence and strength during your weekend runs in a bright shade of Bubblegum with the Zoom 2" Lined Shorts. Multiple pockets, roomy fit, and ultra-lightweight fabric seal the deal.